Choosing related art hashtags that match your art style and engagement level is the first crucial step in branding yourself as an artist on Instagram. It will help you to reach the correct audience and guide them to your profile.
However, using only popular and common art hashtags is not an advantage! Without combining the correct art hashtags based on their level and traffic, it might waste time and opportunities.
Each artist is different, as is the same art audience. Everyone has a personal taste in art.
How to choose the best art hashtags?
When it comes to selecting the correct art hashtags, you might as an artist consider three essential elements:
( First ) The Central Art Analysis
Art is complex and multifaceted, and every art type has its unique keywords to describe it correctly for its art followers, collectors, and audience.
Let us assume, for example, that you are an abstract artist. If you search for the abstract art hashtags, you will find 120+ different levels of abstract art hashtags and 500+ art hashtags related to art in general.
But, to get the best results, it is vital to use the right hashtags with the right strategy.
The right strategy is creating and randomizing the targeted art hashtags for every new post; This does not just increase the links and pointers to your art account, but it will also protect your account from being (shadowbanned)
This is the practice of blocking or partially blocking a user or their content from
an online community so that it will not be readily apparent to the user that they
have been banned
This happens mainly if the same art hashtags set with every post are repetitively used, and they contain some of the banned hashtags without realizing it. It will disable the listing posts at any art hashtags,
meaning you will get less reach and exposure – a risk you cannot afford.
(Second) The Technical Analyses
The engagement rate is calculated by the number of art followers and their interaction with the posts (likes and comments), determining the correct targeted art hashtags to use. The Art hashtags on Instagram are used in three ways; To maximize the reach, you must combine the three levels correctly.
The Worst Scenario is to use only the public famous art hashtags – as 80% of artists on Instagram do. In reality, these well-known hashtags serve ONLY accounts with an excellent engagement rate ( 20% or more). A lower engagement rate requires a different strategy and advanced technical analysis to find the best art hashtags that match the engagement level.
( Third ) The Branded Art Hashtags
We mentioned earlier the correct username on Instagram and how this is something important for artists. It is recommended to use your full name as a username on Instagram; however, it will not be available in many cases. In this case, we recommend you try to include your artistic style with your full name somehow, without dots or underscores.
Combine them and keep testing what is available. This might seem tedious but is worth it in the long run. As an artist, your name is the brand. The art followers and collectors memorize and recognize the artists based on their titles before their art style.
The next step is creating your branded art hashtag. This should be similar to your username. It is all about simplicity. But is it simple!? The branded art hashtag is a simple hack for artists but an essential tool for art galleries on Instagram. In addition, it will increase the username ranking on Instagram and Google (or other search engines), meaning more opportunities to attract art followers or collectors.
In Conclusion
learning more about choosing the correct art hashtags is a fundamental value that will add to your knowledge
We also recommend you to check out Flick as one of the best Instagram hashtags tools and trusted by many famous artists, influencers, and brands. It will help you to find, analyze, and track your art hashtags and posts performance.
keep creating art, wish you all the success ????
